Monthly Archives: February 2013

Determining the Right Message with Neuromarketing

2018-08-15T15:11:03-04:00

"The intelligent application of technology to extend human capability and understanding is hugely exciting and an intellectual orientation open to everyone." - Girl Geeks Toronto In our mission to educate consumer and business audience, we provided an introduction to Neuromarketing on February 11 in Toronto. The event was hosted by Girl Geeks Toronto, a network [...]

Determining the Right Message with Neuromarketing2018-08-15T15:11:03-04:00

Neuromarketing Theory and Practice Magazine

2018-08-15T15:11:04-04:00

The Neuromarketing Science and Business Association published the 4th edition of 'Neuromarketing Theory and Practice', the only Neuromarketing publication in the world. Our friends at Neurorelay did an excellent job (as always) summarizing the contents, and we're offering a small excerpt below. To receive your copy of the magazine, simply become a member of the [...]

Neuromarketing Theory and Practice Magazine2018-08-15T15:11:04-04:00

An Introduction to the Electroencephalogram (EEG)

2018-08-15T15:11:04-04:00

Electroencephalogram (EEG) is a brain-imaging method that records the brain’s electrical activity at the surface of the scalp. EEG usually comes in the form of a cap or headset that have several sensors which are designed to fix to the surface of the head. Neurons communicate by passing electrical signals along connecting fibers, and this [...]

An Introduction to the Electroencephalogram (EEG)2018-08-15T15:11:04-04:00
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